| Code |
Meaning |
Description |
| AMS_BIN_CAMP_EFFECTIVENESS |
Campaign Effectiveness |
Campaign Effectiveness |
| AMS_BIN_EVENT_EFFECTIVENES |
Event Effectiveness |
Event Effectiveness |
| AMS_BIN_KPI |
Response to Lead |
Response to Lead |
| AMS_BIN_LEAD_IMPORT_STAT_T |
Lead Import Statistics |
Lead Import Statistics |
| AMS_BIN_LEAD_KPI_T |
Lead to Opportunity |
Lead to Opportunity |
| AMS_BIN_LEAD_QUALITY |
Lead Quality |
Lead Quality |
| AMS_BIN_LEAD_SOURCES_T |
Leads Sources |
Leads Sources |
| AMS_BIN_LEAD_WEB_SURVEY_T |
Completed Web Surveys |
Completed Web Surveys |
| AMS_BIN_MARKETING_BUDGETS |
Marketing Budgets |
Marketing Budgets |
| AMS_BIN_MARKET_ACTIV |
Marketing Activities |
Marketing Activities |
| AMS_BIN_RECENT_CAMPIAGNS |
Most Recent Campaigns |
Most Recent Campaigns |
| AMS_BIN_RECENT_EVENTS |
Most Recent Events |
Most Recent Events |
| AMS_BIN_RESPONSES |
Responses |
Responses |
| AMS_BUDGET_ACTIVITY |
Budgets by Activity |
Budgets by Activity |
| AMS_BUDGET_TOTAL_AMT |
Budget Utilization |
Budget Utilization |
| AMS_CAMP_BY_ACTIVITY |
Campaigns By Activity |
Campaigns By Activity |
| AMS_CONTENT_BIN |
Navigation-Marketing |
Navigation-Marketing |
| AMS_CPL_GRAPH |
Leads and Cost Per Lead |
Leads and Cost Per Lead |
| AMS_GRAPH_BGT_UTL_BY_BU |
Chart : Top 10 Business Units by Budget Utilized |
Chart : Top 10 Business Units by Budget Utilized |
| AMS_GRAPH_BGT_UTL_BY_CAT |
Chart : Top 10 Categories by Budget Utilized |
Chart : Top 10 Categories by Budget Utilized |
| AMS_GRAPH_CAMP_BY_LEADS |
Chart : Top 10 Campaigns by Leads |
Chart : Top 10 Campaigns by Leads |
| AMS_GRAPH_CAMP_BY_OPPOR |
Chart : Top 10 Campaigns by Opportunities |
Chart : Top 10 Campaigns by Opportunities |
| AMS_GRAPH_EVENT_BY_ATTEND |
Chart : Top 10 Events by Attendance |
Chart : Top 10 Events by Attendance |
| AMS_GRAPH_EVENT_BY_LEAD |
Chart : Top 10 Events by Leads |
Chart : Top 10 Events by Leads |
| AMS_GRAPH_LEAD_LEADOPP |
Leads and Opportunity |
Leads and Opportunity |
| AMS_HOM_CAMP_CR_ROI |
Campaign Cost, Revenue and ROI |
Campaign Cost, Revenue and ROI |
| AMS_HOM_CAMP_ORDERS |
Campaign to Order |
Campaign to Order |
| AMS_HOM_EVENT_CR_ROI |
Event Cost, Revenue and ROI |
Event Cost, Revenue and ROI |
| AMS_KPI_CAMP_COST_REV |
Campaign Cost and Revenue |
Campaign Cost and Revenue |
| AMS_KPI_EVENT_COST_REV |
Event Cost and Revenue |
Event Cost and Revenue |
| AMS_REP_BUD_BY_BU |
Budgets by Business Unit |
Budgets by Business Unit |
| AMS_REP_BUD_BY_CAMPAIGN |
Budgets by Campaign |
Budgets by Campaign |
| AMS_REP_CAMPAIGNS_BY_ORDER |
Campaigns by Orders |
Campaigns by Orders |
| AMS_REP_CAMP_BY_BUDGET_AMT |
Campaigns By Budget Amount |
Campaigns By Budget Amount |
| AMS_REP_CAMP_BY_LEAD_OPPO |
Campaigns By Leads and Opportunities |
Campaigns By Leads and Opportunities |
| AMS_REP_EVENT_BY_BUD_AMT |
Events by Budget Amount |
Events by Budget Amount |
| AMS_REP_EVENT_BY_EVENT_TYP |
Events by Event Type |
Events by Event Type |
| AMS_REP_EVENT_BY_LEAD_OPPO |
Events by Leads and Opportunities |
Events by Leads and Opportunities |
| AMS_REP_EVENT_BY_REGISTRAN |
Events by Registrants |
Events by Registrants |
| AMS_REP_LEAD_AGING_GROUP_T |
Lead Aging by Sales Group |
Lead Aging by Sales Group |
| AMS_REP_LEAD_AGING_QUAL_T |
Lead Aging by Quality |
Lead Aging by Quality |
| AMS_REP_LEAD_ASG_GROUP_T |
Lead Assignment and Conversion by Sales Group |
Lead Assignment and Conversion by Sales Group |
| AMS_REP_LEAD_CAMP_CONV_T |
Campaign Conversion Rates |
Campaign Conversion Rates |
| AMS_REP_LEAD_CONV_GROUP_T |
Conversion Rates By Sales Group |
Conversion Rates By Sales Group |
| AMS_REP_LEAD_IMP_CAMP_T |
Lead Import Statistics by Campaign |
Lead Import Statistics by Campaign |
| AMS_REP_LEAD_IMP_REASON_T |
Invalid Leads by Reason |
Invalid Leads by Reason |
| AMS_REP_LEAD_IMP_REG_T |
Lead Import Statistics by Region |
Lead Import Statistics by Region |
| AMS_REP_LEAD_QUALITY_CAM_T |
Lead Quality by Campaign |
Lead Quality by Campaign |
| AMS_REP_LEAD_QUALITY_REG_T |
Lead Quality by Region |
Lead Quality by Region |
| AMS_REP_LEAD_QUALITY_STAT |
Lead Quality by Status |
Lead Quality by Status |
| AMS_REP_LEAD_SOURCE_CAM_T |
Lead Sources by Campaign |
Lead Sources by Campaign |
| AMS_REP_LEAD_SOURCE_REG_T |
Lead Sources by Region |
Lead Sources by Region |
| AMS_REP_LEAD_SOURCE_STAT_T |
Lead Sources by Status |
Lead Sources by Status |
| AMS_REP_LEAD_STATUS_CAM_T |
Lead Status by Campaign |
Lead Status by Campaign |
| AMS_REP_LEAD_SURV_CAMP_T |
Completed Web Surveys by Campaign |
Completed Web Surveys by Campaign |
| AMS_REP_LEAD_SURV_REASON_T |
Invalid Web Surveys by Reason |
Invalid Web Surveys by Reason |
| AMS_REP_LEAD_SURV_REG_T |
Completed Web Surveys by Region |
Completed Web Surveys by Region |
| AMS_REP_MARK_ACTI |
Marketing Activities Report |
Marketing Activities Report |
| AMS_REP_MARK_CAMP |
Activities by Campaign |
Activities by Campaign |
| AMS_REP_RESP_BY_ACT |
Responses By Activity |
Responses By Activity |
| AMS_REP_RESP_BY_CAMP |
Responses By Campaign |
Responses By Campaign |
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