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The ASF_LEADS_CMP_MV table is a materialized view within Oracle E-Business Suite (EBS) versions 12.1.1 and 12.2.2, specifically designed to support the Advanced Sales Forecasting (ASF) module. This module is part of Oracle's CRM suite, providing analytical capabilities for sales pipeline management, opportunity tracking, and revenue forecasting. The ASF_LEADS_CMP_MV materialized view aggregates and summarizes lead and opportunity data, enabling efficient reporting and analytics without directly querying transactional tables, thereby improving performance.
Purpose and Functionality
The primary purpose of ASF_LEADS_CMP_MV is to consolidate lead and opportunity data from multiple source tables into a pre-aggregated, denormalized structure. This materialized view is optimized for read-heavy operations, such as generating sales forecasts, pipeline analysis, and performance dashboards. By storing precomputed results, it reduces the computational overhead of complex joins and aggregations during runtime. Key functionalities include:- Data Aggregation: Summarizes lead conversion rates, opportunity stages, and revenue projections.
- Performance Optimization: Reduces query latency for analytical reports by avoiding real-time joins.
- Historical Tracking: Captures snapshots of lead and opportunity metrics over time for trend analysis.
Key Attributes
The ASF_LEADS_CMP_MV materialized view typically includes the following columns, though the exact schema may vary based on customizations:- LEAD_ID: Unique identifier for the lead record.
- OPPORTUNITY_ID: Links to the associated opportunity in AS_OPPORTUNITIES.
- STATUS_CODE: Indicates the current stage of the lead (e.g., New, Qualified, Closed).
- CONVERSION_RATE: Calculated probability of lead conversion.
- FORECAST_AMOUNT: Projected revenue from the opportunity.
- PERIOD_ID: Time-based partitioning key for historical analysis.
- LAST_UPDATE_DATE: Timestamp of the most recent data refresh.
Integration with Oracle EBS Modules
ASF_LEADS_CMP_MV integrates with several Oracle EBS modules, including:- Oracle Sales Online (AS): Sources raw lead and opportunity data from AS_LEADS and AS_OPPORTUNITIES.
- Oracle Trade Management: Incorporates promotional impacts on lead conversion.
- Oracle BI Publisher: Serves as a data source for forecast reports and dashboards.
Refresh Mechanism
The materialized view is refreshed periodically (e.g., daily or hourly) via Oracle's DBMS_MVIEW package or a concurrent program. Refresh methods include:- Complete Refresh: Rebuilds the entire view from scratch.
- Fast Refresh: Incrementally updates only changed data using materialized view logs.
Customization Considerations
In EBS 12.1.1 and 12.2.2, ASF_LEADS_CMP_MV can be extended to include custom attributes or filters. However, modifications require careful testing to avoid conflicts with standard ASF processes. Common customizations include:- Adding industry-specific KPIs.
- Partitioning by geographic regions.
- Integrating with third-party CRM systems.
Performance Impact
Proper indexing (e.g., on LEAD_ID, PERIOD_ID) is critical for query performance. In EBS 12.2.2, Oracle's In-Memory Column Store can further accelerate analytics by caching the materialized view in memory.Conclusion
The ASF_LEADS_CMP_MV materialized view is a pivotal component of Oracle EBS's Advanced Sales Forecasting, offering a performant, aggregated dataset for sales analytics. Its design aligns with Oracle's best practices for data warehousing within EBS, balancing flexibility with out-of-the-box functionality. Administrators should monitor refresh schedules and indexing to maintain optimal performance in production environments.-
Lookup Type: AMS_SYS_ARC_QUALIFIER
12.1.1
product: ASF - Sales Online , meaning: AMS_SYS_ARC_QUALIFIER , description: System Arc Qualifier ,
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Lookup Type: AMS_SYS_ARC_QUALIFIER
12.2.2
product: ASF - Sales Online , meaning: AMS_SYS_ARC_QUALIFIER , description: System Arc Qualifier ,
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Lookup Type: ASF_DEMO_STATUS
12.1.1
product: ASF - Sales Online , meaning: OSO: Demo Status , description: Demo Status ,
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Lookup Type: ASF_DEMO_STATUS
12.2.2
product: ASF - Sales Online , meaning: OSO: Demo Status , description: Demo Status ,
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Lookup Type: ASF_DEMO_USER_NAME
12.2.2
product: ASF - Sales Online , meaning: OSO: Demo User Name , description: Demo User Name ,
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Lookup Type: ASF_DEMO_USER_NAME
12.1.1
product: ASF - Sales Online , meaning: OSO: Demo User Name , description: Demo User Name ,
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Lookup Type: ASF_DEMO_PROFILE_GROUP
12.1.1
product: ASF - Sales Online , meaning: OSO: Demo Profile Group , description: Demo Profile Group ,
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Lookup Type: ASF_DEMO_PROFILE_GROUP
12.2.2
product: ASF - Sales Online , meaning: OSO: Demo Profile Group , description: Demo Profile Group ,
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Lookup Type: ASF_SEARCH_CATEGORIES
12.2.2
product: ASF - Sales Online , meaning: ASF_SEARCH_CATEGORIES , description: Decides the ADVANCED Search feature ,
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Lookup Type: ASF_SEARCH_CATEGORIES
12.1.1
product: ASF - Sales Online , meaning: ASF_SEARCH_CATEGORIES , description: Decides the ADVANCED Search feature ,
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Table: ASF_LEADS_CMP_MV
12.1.1
owner:APPS, object_type:TABLE, fnd_design_data:ASF.ASF_LEADS_CMP_MV, object_name:ASF_LEADS_CMP_MV, status:VALID, product: ASF - Sales Online , implementation_dba_data: APPS.ASF_LEADS_CMP_MV ,
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Table: ASF_WIN_WON_TOP5_MV
12.1.1
owner:APPS, object_type:TABLE, fnd_design_data:ASF.ASF_WIN_WON_TOP5_MV, object_name:ASF_WIN_WON_TOP5_MV, status:VALID, product: ASF - Sales Online , implementation_dba_data: APPS.ASF_WIN_WON_TOP5_MV ,
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Table: ASF_LEADS_PRD_MAIN_MV
12.1.1
owner:APPS, object_type:TABLE, fnd_design_data:ASF.ASF_LEADS_PRD_MAIN_MV, object_name:ASF_LEADS_PRD_MAIN_MV, status:VALID, product: ASF - Sales Online , implementation_dba_data: APPS.ASF_LEADS_PRD_MAIN_MV ,
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Table: ASF_LEADS_CMP_MAIN_MV
12.1.1
owner:APPS, object_type:TABLE, fnd_design_data:ASF.ASF_LEADS_CMP_MAIN_MV, object_name:ASF_LEADS_CMP_MAIN_MV, status:VALID, product: ASF - Sales Online , implementation_dba_data: APPS.ASF_LEADS_CMP_MAIN_MV ,
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Table: ASF_LEADS_CMP_MV
12.2.2
product: ASF - Sales Online , implementation_dba_data: Not implemented in this database ,
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Table: ASF_WIN_LOSS_PRODCAT_MV
12.2.2
product: ASF - Sales Online , implementation_dba_data: Not implemented in this database ,
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Table: ASF_LEADS_BIN_MV
12.2.2
product: ASF - Sales Online , implementation_dba_data: Not implemented in this database ,
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Table: ASF_OPP_TOP_MV
12.2.2
product: ASF - Sales Online , implementation_dba_data: Not implemented in this database ,
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Table: ASF_OPP_CHN_FRCST_MV
12.2.2
product: ASF - Sales Online , implementation_dba_data: Not implemented in this database ,
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Table: ASF_OPP_PRD_MV
12.2.2
product: ASF - Sales Online , implementation_dba_data: Not implemented in this database ,
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Table: ASF_LEADS_BIN_MV
12.1.1
owner:APPS, object_type:TABLE, fnd_design_data:ASF.ASF_LEADS_BIN_MV, object_name:ASF_LEADS_BIN_MV, status:VALID, product: ASF - Sales Online , implementation_dba_data: APPS.ASF_LEADS_BIN_MV ,
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Table: ASF_OPP_CHN_FRCST_MV
12.1.1
owner:APPS, object_type:TABLE, fnd_design_data:ASF.ASF_OPP_CHN_FRCST_MV, object_name:ASF_OPP_CHN_FRCST_MV, status:VALID, product: ASF - Sales Online , implementation_dba_data: APPS.ASF_OPP_CHN_FRCST_MV ,
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Table: ASF_LEADS_CHN_MV
12.1.1
owner:APPS, object_type:TABLE, fnd_design_data:ASF.ASF_LEADS_CHN_MV, object_name:ASF_LEADS_CHN_MV, status:VALID, product: ASF - Sales Online , implementation_dba_data: APPS.ASF_LEADS_CHN_MV ,
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Table: ASF_LEADS_PRD_MV
12.1.1
owner:APPS, object_type:TABLE, fnd_design_data:ASF.ASF_LEADS_PRD_MV, object_name:ASF_LEADS_PRD_MV, status:VALID, product: ASF - Sales Online , implementation_dba_data: APPS.ASF_LEADS_PRD_MV ,
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Table: ASF_OPP_CMP_MV
12.1.1
owner:APPS, object_type:TABLE, fnd_design_data:ASF.ASF_OPP_CMP_MV, object_name:ASF_OPP_CMP_MV, status:VALID, product: ASF - Sales Online , implementation_dba_data: APPS.ASF_OPP_CMP_MV ,
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Table: ASF_WIN_LOSS_PRODCAT_MV
12.1.1
owner:APPS, object_type:TABLE, fnd_design_data:ASF.ASF_WIN_LOSS_PRODCAT_MV, object_name:ASF_WIN_LOSS_PRODCAT_MV, status:VALID, product: ASF - Sales Online , implementation_dba_data: APPS.ASF_WIN_LOSS_PRODCAT_MV ,
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Table: ASF_WIN_LOSS_COMPTATOR_MV
12.1.1
owner:APPS, object_type:TABLE, fnd_design_data:ASF.ASF_WIN_LOSS_COMPTATOR_MV, object_name:ASF_WIN_LOSS_COMPTATOR_MV, status:VALID, product: ASF - Sales Online , implementation_dba_data: APPS.ASF_WIN_LOSS_COMPTATOR_MV ,
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Table: ASF_LEADS_CHN_MAIN_MV
12.1.1
owner:APPS, object_type:TABLE, fnd_design_data:ASF.ASF_LEADS_CHN_MAIN_MV, object_name:ASF_LEADS_CHN_MAIN_MV, status:VALID, product: ASF - Sales Online , implementation_dba_data: APPS.ASF_LEADS_CHN_MAIN_MV ,
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Table: ASF_OPP_CMP_FRCST_MV
12.1.1
owner:APPS, object_type:TABLE, fnd_design_data:ASF.ASF_OPP_CMP_FRCST_MV, object_name:ASF_OPP_CMP_FRCST_MV, status:VALID, product: ASF - Sales Online , implementation_dba_data: APPS.ASF_OPP_CMP_FRCST_MV ,
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Table: ASF_LEADS_TOP_MV
12.2.2
product: ASF - Sales Online , implementation_dba_data: Not implemented in this database ,
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Table: ASF_WIN_LOSS_TOP5_MV
12.2.2
product: ASF - Sales Online , implementation_dba_data: Not implemented in this database ,
-
Table: ASF_SC_BIN_FRCST_MV
12.2.2
product: ASF - Sales Online , implementation_dba_data: Not implemented in this database ,
-
Table: ASF_LEADS_PRD_MAIN_MV
12.2.2
product: ASF - Sales Online , implementation_dba_data: Not implemented in this database ,
-
Table: ASF_LEADS_CHN_MV
12.2.2
product: ASF - Sales Online , implementation_dba_data: Not implemented in this database ,
-
Table: ASF_LEADS_PRD_MV
12.2.2
product: ASF - Sales Online , implementation_dba_data: Not implemented in this database ,
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Lookup Type: MONITOR_LOG_ACTION
12.1.1
product: ASF - Sales Online , meaning: MONITOR_LOG_ACTION ,
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Table: ASF_LEADS_TOP_MV
12.1.1
owner:APPS, object_type:TABLE, fnd_design_data:ASF.ASF_LEADS_TOP_MV, object_name:ASF_LEADS_TOP_MV, status:VALID, product: ASF - Sales Online , implementation_dba_data: APPS.ASF_LEADS_TOP_MV ,
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Table: ASF_WIN_LOSS_TOP5_MV
12.1.1
owner:APPS, object_type:TABLE, fnd_design_data:ASF.ASF_WIN_LOSS_TOP5_MV, object_name:ASF_WIN_LOSS_TOP5_MV, status:VALID, product: ASF - Sales Online , implementation_dba_data: APPS.ASF_WIN_LOSS_TOP5_MV ,
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Table: ASF_OPP_PRD_MV
12.1.1
owner:APPS, object_type:TABLE, fnd_design_data:ASF.ASF_OPP_PRD_MV, object_name:ASF_OPP_PRD_MV, status:VALID, product: ASF - Sales Online , implementation_dba_data: APPS.ASF_OPP_PRD_MV ,
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Table: ASF_SC_BIN_FRCST_MV
12.1.1
owner:APPS, object_type:TABLE, fnd_design_data:ASF.ASF_SC_BIN_FRCST_MV, object_name:ASF_SC_BIN_FRCST_MV, status:VALID, product: ASF - Sales Online , implementation_dba_data: APPS.ASF_SC_BIN_FRCST_MV ,
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Table: ASF_LEADS_CHN_SUM_MV
12.1.1
owner:APPS, object_type:TABLE, fnd_design_data:ASF.ASF_LEADS_CHN_SUM_MV, object_name:ASF_LEADS_CHN_SUM_MV, status:VALID, product: ASF - Sales Online , implementation_dba_data: APPS.ASF_LEADS_CHN_SUM_MV ,
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Table: ASF_LEADS_PRD_SUM_MV
12.1.1
owner:APPS, object_type:TABLE, fnd_design_data:ASF.ASF_LEADS_PRD_SUM_MV, object_name:ASF_LEADS_PRD_SUM_MV, status:VALID, product: ASF - Sales Online , implementation_dba_data: APPS.ASF_LEADS_PRD_SUM_MV ,
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Table: ASF_OPP_TOP_FRCST_MV
12.1.1
owner:APPS, object_type:TABLE, fnd_design_data:ASF.ASF_OPP_TOP_FRCST_MV, object_name:ASF_OPP_TOP_FRCST_MV, status:VALID, product: ASF - Sales Online , implementation_dba_data: APPS.ASF_OPP_TOP_FRCST_MV ,
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Table: ASF_OPP_TOP_MV
12.1.1
owner:APPS, object_type:TABLE, fnd_design_data:ASF.ASF_OPP_TOP_MV, object_name:ASF_OPP_TOP_MV, status:VALID, product: ASF - Sales Online , implementation_dba_data: APPS.ASF_OPP_TOP_MV ,
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Table: ASF_LEADS_GRP_MV
12.1.1
owner:APPS, object_type:TABLE, fnd_design_data:ASF.ASF_LEADS_GRP_MV, object_name:ASF_LEADS_GRP_MV, status:VALID, product: ASF - Sales Online , implementation_dba_data: APPS.ASF_LEADS_GRP_MV ,
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Table: ASF_VAR_MV
12.1.1
owner:APPS, object_type:TABLE, fnd_design_data:ASF.ASF_VAR_MV, object_name:ASF_VAR_MV, status:VALID, product: ASF - Sales Online , implementation_dba_data: APPS.ASF_VAR_MV ,
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Table: ASF_OPP_CHN_MV
12.1.1
owner:APPS, object_type:TABLE, fnd_design_data:ASF.ASF_OPP_CHN_MV, object_name:ASF_OPP_CHN_MV, status:VALID, product: ASF - Sales Online , implementation_dba_data: APPS.ASF_OPP_CHN_MV ,
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Table: ASF_WIN_LOSS_MV
12.1.1
owner:APPS, object_type:TABLE, fnd_design_data:ASF.ASF_WIN_LOSS_MV, object_name:ASF_WIN_LOSS_MV, status:VALID, product: ASF - Sales Online , implementation_dba_data: APPS.ASF_WIN_LOSS_MV ,
-
Table: ASF_LEADS_GRP_MV
12.2.2
product: ASF - Sales Online , implementation_dba_data: Not implemented in this database ,
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Table: ASF_LEADS_CHN_MAIN_MV
12.2.2
product: ASF - Sales Online , implementation_dba_data: Not implemented in this database ,