Search Results bim_edw_evtfrcst_f




Overview
Explore in AI Chat

Overview

The BIM_EDW_EVTFRCST_F table is a core fact table within the Oracle E-Business Suite (EBS) 12.1.1 and 12.2.2, specifically for the Marketing Intelligence (BIM) module. It serves as the central repository for storing quantitative forecast data related to marketing events. As a fact table in a dimensional data model, its primary role is to hold measurable performance metrics (facts) that can be analyzed across various business dimensions defined by its foreign key relationships. This table is integral to the EBS data warehouse (EDW) layer for marketing analytics, enabling historical tracking and predictive analysis of event-driven campaign performance.

Key Information Stored

While specific measure columns are not detailed in the provided metadata, the structure indicates this is a fact table containing numeric forecast figures. These typically include metrics like forecasted quantity, revenue, cost, or attendance. The table's design is characterized by its extensive set of foreign key columns that link to dimension tables, providing the context for the facts. Key foreign key columns include EVENT_FK_KEY (the marketing event), CMPGN_FK_KEY (the associated campaign), OFFER_FK_KEY, and TGTSGMT_FK_KEY (target segment). It also links to core operational dimensions such as ITEM_FK_KEY, CUSTOMER_FK_KEY, ORG_FK_KEY (inventory organization), and SLSCHNL_FK_KEY (sales channel), ensuring forecasts can be analyzed from product, customer, and operational perspectives.

Common Use Cases and Queries

This table supports analytical reporting and dashboard development for marketing planners and analysts. Common use cases involve analyzing forecast accuracy, planning resource allocation for upcoming events, and understanding the projected contribution of events to pipeline or revenue. A typical analytical query would join this fact table to its dimension tables to slice forecast data.

  • Sample Query Pattern: Retrieving event forecasts by campaign and target segment. 
    SELECT d_cmpgn.CMPGN_NAME,
       d_tgtsmt.TGTSGMT_NAME,
       SUM(f.FORECAST_QUANTITY) AS TOTAL_FORECAST_QTY,
       SUM(f.FORECAST_AMOUNT) AS TOTAL_FORECAST_AMT
FROM   bim.bim_edw_evtfrcst_f f,
       bim.edw_bim_cmpgns_m d_cmpgn,
       bim.edw_bim_tgsmt_m d_tgtsmt
WHERE  f.cmpgn_fk_key = d_cmpgn.cmpgn_fk_key
AND    f.tgtsgmt_fk_key = d_tgtsmt.tgtsgmt_fk_key
AND    d_cmpgn.cmpgn_status = 'ACTIVE'
GROUP BY d_cmpgn.CMPGN_NAME, d_tgtsmt.TGTSGMT_NAME;
  • This data feeds into pre-built BIM analytics for event performance and campaign forecasting.

Related Objects

The BIM_EDW_EVTFRCST_F table has a defined star schema relationship with numerous dimension tables, as listed in its foreign key constraints. Primary related dimension tables include:

It also references fundamental EBS operational dimensions for items, units of measure (UOM), customers, and inventory organizations (ORG). This table is likely a primary source for Oracle Business Intelligence Enterprise Edition (OBIEE) subject areas or BI Publisher reports within the Marketing Intelligence domain.